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who we are
At Visionary Marketing, we believe every business begins with a vision—and it deserves the strategy and creativity to be seen. Our founder, Sierra, spent years working alongside brilliant visionaries: people with ideas powerful enough to change the world, but without the right tools to share their message or reach the right audience.
She noticed the same challenge again and again—these visionaries had the heart, ideas, and drive, but marketing wasn’t their gift. Their message was often stunted, their audience unclear, and their growth limited. Sierra created Visionary Marketing to change that.
Today, we exist to help visionaries turn big ideas into reality—through strategy, storytelling, and design that attracts the right audience, scales their message, and builds brands designed to shape the future.
Your Creative Team.
Behind every strategy, design, and campaign is a team of creative minds who believe in the power of vision. At Visionary Marketing, we bring together strategists, designers, storytellers, and tech experts who share one mission—to help visionaries turn big ideas into reality. Together, we blend creativity, strategy, and heart to build brands that inspire, connect, and create lasting impact.
Founder/CEO
Sierra Lavallee
Sierra is the founder and creative force behind Visionary Marketing. With a passion for helping visionaries bring their ideas to life, she blends strategy and storytelling to turn big ideas into measurable growth. Sierra leads with vision, ensuring every project aligns with purpose, clarity, and results.
Project Manager
Karly Wood
Karly keeps every project running smoothly from start to finish. With a sharp eye for detail and a love for organization, she ensures deadlines are met, communication stays clear, and every client feels supported. Her calm leadership and efficiency keep the Visionary team moving forward with ease.
Social Media Manager
Faith Gregory
Faith brings brands to life online through creativity, strategy, and storytelling. From content planning to engagement, she helps clients show up with confidence and connect authentically with their audience. Her ideas and passion for community make her the heartbeat behind our digital presence.
Engagement Specialist
Anna McCollum
Anna helps brands get seen by the right people. From outreach and collaborations to creative visibility campaigns, she amplifies each client’s presence across platforms. Her goal is simple—to make sure every visionary’s message reaches farther, connects deeper, and attracts the audience their work deserves.
Tech Specilist
Melissa VP
Melissa is the brains behind the tech. From websites to automations, she turns creative ideas into seamless digital experiences. Her blend of technical skill and design understanding ensures every project not only looks great but works effortlessly behind the scenes.
Branding Specilist
Emily Bailey
Emily transforms concepts into cohesive, memorable brands. With a background in design and strategy, she helps clients find their voice, define their visual identity, and create brands that stand out. Her work brings clarity, consistency, and creativity to every project she touches.
Brand Photographer
Holly Schinhofen
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Holly captures the story behind every brand through timeless, intentional imagery. With an eye for emotion and detail, she helps clients feel confident on camera and showcases their work in the best light. Her photography brings each brand’s vision to life with authenticity and artistry.